WANT TO TRY ON SAMPLES FROM THE COMFORT OF YOUR OWN HOME? CLICK HERE!
OUR STONES
Proud to do things differently!
We are pioneers in ethical lab-grown stones and one of the first companies in the UK to offer such. That’s why we only sell the Ethica Diamond (a lab grown stone that is not pure diamond, but matches it in every way that matters), or pure lab grown diamonds (sourced from growers committed to using sustainable energy) – both fully ethical and the better choice over traditional diamond jewellery.
Which stone is right for you?
BENEFITS OF
THE ETHICA DIAMOND

CHEAPER – Excellent value for money, not tied to the fixed diamond pricing structure
BIGGER – Get a bigger, brighter stone for much less than a lab or mined diamond
AESTHETICS – They truly radiate a gorgeous rainbow sparkle and are exceptionally beautiful
CONSISTENT – We use the best credentials to create the Ethica Diamond. Colour (E) Clarity (IF-VVS1) Cut (excellent/hearts&arrows).
CERTIFIED – All Ethica Diamonds are independently certified by either the IGI or GIA
LIFETIME WARRANTY – We offer a lifetime warranty on Ethica Diamond stones
ETHICAL – Negligible greenhouse emissions, water or air pollution or other environmentally dangerous substances or processes results from the creation of these beautiful gemstones.
BENEFITS OF
LAB-GROWN DIAMONDS

COMPOSITION – Unlike the Ethica Diamond, lab-grown diamonds are pure carbon and classified as pure diamond
UNIQUE – Each stone has unique colour, clarity and cut which you can choose depending on your budget and preference
AESTHETICS – Identical to mined diamonds, they radiate an incredibly deep and icy sparkle
RARE – We only source the highest quality diamonds, representing only 1% – 2% of all diamonds
TYPE 11A – near colourless with no measurable nitrogen or boron impurities
CERTIFIED – All our Lab-Grown Diamonds are independently certified depending on the grower
ETHICAL – The growing process does not endanger any of its workers and has a much lesser impact on the enviroment. We are mindful of choosing growers that are committed to using renewable energy to offset their carbon emissions.
Let’s compare our stones!
ETHICA
|
LAB-GROWN
|
|
---|---|---|
CLASS | Premium Moissanite | Pure diamond |
COLOUR | E colour | E-J |
CUT | Ideal – Excellent | Good – Excellent |
CLARITY | FL – VVS1 | S1 – VVS |
DURABILITY | Very Durable, 9.7 Mohs | Extremely Durable, 10 Mohs |
ETHICS | Lab-Grown Not tied to diamond market |
Lab-Grown using renewable energy. |
TO LEARN ABOUT WHAT TO LOOK FOR IN A DIAMOND OR STONE, VISIT OUR DIAMOND BUYING GUIDE.
LAB-GROWN
diamond
PURE CARBON | CERTIFIED DIAMOND | 10 MOHS | E-J COLOUR | SI – VVS1
Lab-grown diamonds are 100% pure carbon, meaning they are identical in every way to mined diamonds apart from the origin.
Grown from a seed of diamond, the process is similar to how it would occur naturally, meaning that every diamond is different and varies in colour and clarity. We only offer lab-grown diamonds that are between E-J colour and SI – VVS1 clarity. We only use growers that are dedicated to producing type 11a diamonds (the highest grading possible) and committed to sustainability and environmental best practice, by already using 100% renewable energy or committed to becoming fully sustainable in the creation of their diamonds in the future.
Lab-grown diamonds are 100% pure carbon, meaning they are identical in every way to mined diamonds apart from the origin. We only sell type IIA diamonds, the highest possible quality, making them harder and more brilliant than regular diamonds, which make up 98% of diamonds mined from the earth.
Lab grown diamonds are grown from a seed of a diamond. The growing process is is similar to how it would occur naturally, meaning that every diamond is different and varies in colour and clarity. We only offer lab-grown diamonds that are between E-J colour and SI – VVS1 clarity. We only partner with diamond growers that align with our environmental ethos, Read more about our diamond growers here.
*Our lab-grown diamonds are all independently certified.Diamond Foundry stones are certified by the GIA and Altr stones by GCAL.*

Our lab-grown diamonds are all independently certified. The certification depends on the grower we source the stone from. We only partner with growers that produce Type 11A diamonds and value sustainability, using renewable energy where possible to offset their carbon emissions.
THE ETHICA
diamond
PREMIUM MOISSANITE | LAB-GROWN | 9.7 MOHS | E COLOUR | FL – VVS1
Ethica Diamonds are not lab grown diamonds, but lab grown stones, cut from silicone carbide (moissanite) with a carbon infused coating. They offer the same toughness and longevity as diamonds. They truly radiate the same sparkle and brilliance as the finest diamonds and are made to last forever, to be passed on through the generations, without carrying the high cost an environmental toll associated with mined diamonds.
Each stone is grown under strict conditions, cut by hand and fully faceted to exact diamond proportions, giving each stone incredible depth and sparkle, and independently certified by the GRI.
Furthermore, the pricing is set according to manufacturing and retail costs, not to the artificially fixed diamond pricing structure.
Ethica Diamonds are not lab grown diamonds, but lab grown stones, cut from silicone carbide with a carbon infused coating. They offer the same toughness and longevity as diamonds. They truly radiate the same sparkle and brilliance as the finest diamonds and are made to last forever, to be passed on through the generations, without carrying the high cost and environmental toll associated with mined diamonds.
Each stone is grown under strict conditions, cut by hand and fully faceted to exact diamond proportions, giving each stone incredible depth and sparkle, and independently certified by the GRI. Furthermore, the pricing is set according to manufacturing and retail costs, not to the artificially fixed diamond pricing structure.
*Currently all of our Ethica stones are independently certified by the GRI. Ethica round brilliant stones will soon also be available with IGI certification.*

Currently all of our ethica stones are independently certified by the GRI. ethica round brilliant stones will soon also be available with IGI certification.
Why not mined diamonds?
The toll diamond mining has on people and our planet is exactly the reason why Ethica Diamonds started. Since 2011, we have been leading the way in offering alternatives to mined diamonds that are just as beautiful and offer all the same benefits. Our Ethica Diamond proves that you can have the large stone of your dreams without buying into the corrupt pricing and marketing structure of diamond mining .The lab-grown diamond market has grown rapidly in the past few years and we are excited to see a new dawn for diamonds.