KinetIQue Jewellery has rebranded as Ethica Diamonds
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Wish to see our ethical lab-created diamonds in person?
Book a free, no pressure consultation at our beautiful boutique showroom in Truro,
located in the heart of Cornwall.
Give us a call on 01872 222248
Appointments available Monday to Friday
between 10.00am and 4.00pm.
We are also happy to welcome you during weekends upon request.
Run by mother and daughter, we are a sincere company with a straightforward vision. Everything we do is based on our core values of honesty, hard work and trust, and our passion for what we do drives us every day. We believe these characteristics should influence everything we do in business and in life.
We offer meaningful and fully ethical lab-created diamond jewellery which is breathtakingly beautiful and brings our customers endless joy. We specialise in bespoke diamond engagement rings and wedding jewellery and no words can describe the great pleasure we get from touching people’s lives at such a special time. This is the biggest driving force behind our passion.
Small businesses can carry a big punch and big things can come in small packages. We’re a talented and dedicated team, focused on delivering the best service to each and every one of our customers. We are small for a reason and we are proud of it!
The foundation of Ethica Diamonds is a principled approach to all aspects of our business, and an ethical approach to everything we do, including fair pricing and environmental preservation of our precious planet.
We take pride in design excellence and specialise in bespoke engagement jewellery. Our attention to detail and first-class service providing ethical diamond jewellery will always be exquisite.
Ethica Diamonds is at the forefront of diamond alternative technology, and we are dedicated to providing the most current information, and delivering the latest technology in gem science. It is our passion!
Ethica Diamonds combines the highest level of service with a truly unique product that offers the best quality for an ethical price.
Conveniently located in the heart of Truro, we would be delighted to welcome you to our new diamond jewellery boutique showroom for a one to one no obligation consultation.
We can organise samples of pieces for you to look at in person, view the different shapes and cuts that are available in our ethical lab diamonds and browse the extensive designs that we can make for you.
Every piece of our jewellery is individually made to order in the UK and hand finished and set in our dedicated workshop. We also specialise in custom design, so if you do not find what you are looking for, we can explain this intimate diamond jewellery design service journey with you and show you previous commissions that we have made.
Our aim is to make everyone feel welcome, whatever their budget, and for every customer to feel like they are our only customer!
We pride ourselves in creating first class sustainable diamond jewellery, of the highest possible standard. Our business is built on our created man made diamonds and our customer service cannot be anything less than ethical, or anything less than five-star.
